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peter shankman

2010 Rock Star Advice

by Dayna on January 4, 2010

Two columns caught my attention over the last couple of days. One from New York Times OpEd writer/rock star Bono.  “Ten for the Next Ten.” In his words, the list is “10 ideas that might make the next 10 years more interesting, healthy or civil. Some are trivial, some fundamental. They have little in common [...]

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Getting the Most from a Conference

by Dayna on October 6, 2009

Despite the travel hassles and the same food across the country at the lunch and/or dinner, a conference is still one of the best ways to keep up with your industry, network with like-minded individuals and form relationships and, open your mind to new ideas and new ways of doing things.

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Poor Tom Scavo, Twittered Out of a Job

by Dayna on May 13, 2009

Whether it is Twitter, a fan page on Facebook or SEO optimized press releases – if you are not using any or all of these in your industry, pack your bags now and continue to bury your head in the sand. However, there is good news. It’s not too late to change your Tom Scavo ways.

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